Lacoste & Niji - Concierge Croco
concept mobile campaign
I had the incredible opportunity to collaborate with Niji and Lacoste to pitch an innovative feature for their cutting-edge e-commerce app: a personal shopping concierge. The iconic crocodile was reimagined as an elegant, timeless concierge who asks a few questions and, using AI and a touch of humor, suggests the perfect item to complement your outfit, all while staying true to Lacoste's signature style.
This deck is packed with the key elements for any pitch, including brand truth, concept, and execution.
To watch the demo, please visit this link.
