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Regional Campaign
Regional Campaign
Project Overview
Cornershop by Uber, just launched on Latin America and Brazil, and we adapted the global concept "Get into Uber Mode" for the regional markets, and the results have been incredible!
We developed the creative and visual approach for 360º campaign with a series of ads that have really resonated with people. Additionally, I was in charge all by myself to ideated an Instagram Stories stickers, allowing users to enhance their stories when sharing their latest Uber's order, and the response has been fantastic!
Agency: Santa Clara
Role: Art Director / Designer / Motion Graphics
Role: Art Director / Designer / Motion Graphics
REGIONAL ADAPTATION
This is the result of adaptively reinventing the global campaign for the Latin American and Brazilian markets, using images that reflect our users.
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STICKERS on giphy
STICKERS on giphy
Motion graphics for these stickers, so you can use them in your Instagram Stories. Pretty cool, right?
